Twitter’s Elon Musk Era Will Be Chaotic Says Tech Columnist Kevin Roose
Elon Musk Bringing Chaos, Risking Ad Dollars …
Says NYT Technology Reporter
10/31/2022 2: 49 PM PT
Twitter is now on a rollercoaster ride, courtesy of its new owner Elon Musk … and technology columnist Kevin Roose says the ride could lead to a whole new app within a matter of days.
Kevin joined “TMZ Live” to forecast the bird app’s future on the heels of a wild weekend brought on by Musk himself — his retweeting an unsubstantiated Paul Pelosi conspiracy theory is raising major concerns about how much misinformation he’s going to allow.
Entering Twitter HQ – let that sink in! pic.twitter.com/D68z4K2wq7
— Elon Musk (@elonmusk) October 26, 2022
Political consequences aside, Roose says there could be a lot of financial fallout from Elon’s early moves.
He believes Elon’s Pelosi tweet signals there will be a constant tug-of-war between Twitter being a free speech forum … and one that regulates misinformation and hate speech — and that battle will impact advertising revenue.
Kevin notes … advertisers generally don’t love placement next to toxic content, and after dropping $44 billion for the platform, Elon needs it thrive as a biz.
As for Twitter’s employees … Kevin says big-time layoffs are expected this week, and Elon’s already booted all of Twitter’s previous executives and board members.
Bottom line:… whatever happens next, it’s all on the Chief Twit’s shoulders — good, bad and ugly.
I have been writing professionally for over 20 years and have a deep understanding of the psychological and emotional elements that affect people. I’m an experienced ghostwriter and editor, as well as an award-winning author of five novels.